Writing That Works is a practical guide to effective business writing. Clear, concise and easy to read, it practices what it preaches. I picked up a copy after reading Maria Popova‘s “10 Tips on Writing from David Ogilvy“. Ogilvy knew a thing or two about persuasive communication and he encouraged his staff to read Roman-Raphaelson three times. I recommend you do the same.
I’m reading the 1981 edition from my local library, which is charmingly pre-email. The more recent version contains an “I Love My Computer” chapter and other updated information.
This post contains affiliate links to Powell’s Books.